Archive for October, 2007

When It comes to internet marketing, is diversity the best approach?

Lately, the web marketing “sandbox” has been getting a little crowded. We have recently welcomed the phone books to the competition of PPC online marketing. After speaking with a handful of my current clients the common denominator has been, the guerrilla marketing tactics being applied by the NG’s (new guys).
While some digital agencies may see […]

A Pre-Halloween ‘Black Wednesday’ ? by Mark Simon

CALL IT “BLACK WEDNESDAY” FOR the SEO industry. Last week, just a day before wowing Wall Street with its earnings, Google adjusted its organic PageRank algorithm in a way that resulted in a major drop in rankings for many sites, both large (such as Forbes.com and WashingtonPost.com) and small. The algorithm shift wasn’t exactly a […]

Blogging about Blogs: The Next Takeover Target?By Standard & Poor’s, a division of The McGraw-Hill Companies, Inc

They reach large, loyal audiences, they’re fairly cheap to run, and they can be lucrative. Media companies have their checkbooks ready
From Standard&Poor’s Equity Research. From Standard&Poor’s investing newsletter The Outlook
First came social networks. Then virtual worlds. Now blogs are dazzling the eyes of major media publishers as the next takeover targets.
Blogs–especially the big-name brands such […]