There is no right answer on how to generate leads online.  All we can do is employ multiple methods, numerous submissions and quality web content, and ………wait. Internet Marketing has become one of the most misunderstood skill sets. There are too many chiefs and not enough indians. I recently read a piece by Joe Marchese, “…people need to stop “starting to think about ‘what’s next’ before they’ve figured out ‘what’s now,”.  That statement holds the true-st in Web-site Marketing.  In my opinion, search marketers’ spend too much time trying to “get over” on the search engines or out wit the competition.  I believe in the ladder, but to what extent will this action of conquest marketing affect the bottom line and ROI? continue reading…